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Speaking
Fortune 500 companies, such as Southwest Airlines,
Boeing, Cheesecake Factory, and Monster, hire Sharon to inspire
and educate their top level leaders and employees.
How It Begins
More often than not, an HR executive, event planner,
or speaker’s bureau professional has read one of Sharon’s
books, or has heard about one of her recent speeches, and phones
Sharon about speaking at an event.
During the call, Sharon will want to know about
the organization, its culture, and it’s goals. She’ll
also want to know about the event itself. What’s the theme?
Who’ll be attending? What does the organization hope to
gain from the event?
She’ll then ask to speak with some of the
organization’s key executives, so she can learn about their
visions and expectations.
From all this information, Sharon, along with the
executives and planners, will decide on the type of presentation
she’ll give.
Presentation Types
While all her presentations focus on what organizations
can do to retain and engage their most valuable employees, Sharon
can deliver her message through three unique types of speeches.
One type focuses on managers. Here, Sharon shows
managers how they have more influence and power over retaining
and engaging talent than anyone else in the organization. She
shows them how they can shape their organizations' environments
into places that challenge and excite employees.
The second type focuses on the employees themselves.
In this one, Sharon teaches people how they can get more of what
they want right where they are, and make the jobs they have the
jobs they love.
And the third focuses on how both managers’
and employees’ roles in the engagement equation are key
to success. She shares strategies for employees and for managers
in an alternating and entertaining way.
Sharon and her client determine which format and
focus will work best, given the audience and the organization’s
goals for this event.
The Speech Elements
Whichever speech Sharon is asked to give, she makes
sure that it’s...
• Customized (addressing the issues most
germane to the organization)
• Research-based (drawing on surveys with more than 17,000
workplace respondents)
• Informative (full of enough insights to fuel any engagement
campaign)
• Interactive (the participants chat with each other and
shout out answers)
• Funny (people are more alert when they’re chuckling)
• Story-filled (lessons are easier to remember when they’re
embedded in a story)
• Action-oriented (the audience picks several inspiring,
easy-to-implement tasks to try the moment they get back to their
desks).
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